MLM List Building and Email Marketing Strategies

Don’t say I didn’t warn you. All this fancy social networking, Web 2.0…. stuff.

There’s a twitter and a twhirl, and then there’s a tweet. There’s My Space and your space and a book for your face. You can Digg or you can Stumble or do something with a Tube. But if you’re not careful you’ll look like a…. (fool?)

Seriously though, the MLM Industry is changing. Yes you still have people cold calling leads, and some distributors are out doing belly to belly. But people are starting to realize that nobody trusts anyone.

We as marketers appear as the enemy. As the bad guy. NObody trusts us which makes building a long term, strong downline pretty darn difficult.

So we have to build that trust. Earn it. To do that today in 2008 means we have to stop cramming our great opportunity in our prospects faces and become part of our prospects lives.

Gently, we want to go from being part of a group to leading our own group. To do that we have to share. And to the best of our ability we need to teach. To train. To lead.

We need to create a presence online like what is taught at My Private Classroom.

But here’s my warning. As network marketers are trying to keep up with all the hype. All the new technology, its’ very easy to get lost. Confused. And completey swept away and lose focus.

We are very social creatures. It’s easy to get so involved in socializing online that we can forget we are actually in business. Or we can get consumed with trying to just learn all there is to learn about what’s new.

But you will never learn all the tricks. All the secrets sites and special tools. You can however learn enough. In time, with effort you can become well known, well liked, and succeed in network marketing, in business, and in life like you have never been able to in history.

You do need a game plan though. You can’t just go running around doing this or doing that, just for the sake of doing. I am warning you. Have a plan. Focus on your desired outcome and not just on fun things you think are getting you there.

You know, funded proposals are great. If they are built right. If they have the right product. The right compensation for you. The right sales letter, the right follow up series.

As long as, if whoever is in charge of the thing made sure the sales copy is good.

No doubt. They are a good thing that can put some serious bucks in your bank.

But have you ever considered the down side?

First, unless you created it yourself ( and if you did, good for you ) it’s costing you money. OK, everything costs money. You can’t even get a free loaf of bread when you fill up your gas tank anymore.

But you have to consider, is this system a marketing tool that is actually increasing your business, or is it just financing a dream.

And what about the leads you generate. Are they really yours? After they optin at that squeeze page what can you do with them besides just let the follow up email letters pitch whatever it is you want your prospects to buy?

Usually that’s it. You don’t have any control. You don’t have the ability to offer them more. You don’t look any different than anyone else.

And that’s OK with you right? Because all you want to do is earn money. Cool. But what if you wanted to earn more money? What then.

These automated funded proposal systems…. They do not last forever. And when they are gone, so are your leads. So is the ability to earn from all that work. Gone.

I don’t know about you but I am not about to put all that blood, sweat, and tears into a business model that is destined not to last.

That’s crazy.

But what if you could do the same thing, only better.

You could build your list.You could offer products, training, leads, tools, whatever. Plus at the same time be promoting yourself.

That’s what makes publishing a generic network marketing newsletter so effective. Because now you have the ability to put you into the picture. To build that trusting relationship.

To create fans that want to hear what you have to say. And still be able to promote what it is you promote, build a downline in whatever opportunity you’re working. Only easier.

So how do you do that?

Obviously the first thing you need is to have a newsletter. I have actually done that for you if you need help getting started. My free system is only meant to get you started. It does go out for over six months. Plenty of time to get really good at it.

But long term you should take over and have complete control. I have given you the ability to do that. Plus the social network community to assist you with email marketing.

How do you promote a newsletter or ezine?

The same way you do anything else. You send traffic to it. And my new blog will be concentrating on just that. How to get traffic using content. Blogging, video, article marketing, RSS, etc.

But’s not to be revealed yet, so stay tuned…